SEO What, SEO Who??

Search engine optimization or SEO for short helps you get noticed on the search engine results page. This allows potential customers to reach you. When they type in a word, the search engine pulls up relevant information. This would be called your “Organic” traffic, as you are not paying for the traffic like Pay-Per Click (Google Adwords). SEO is going to be your new best friend for reaching customers interested in your website.

Who needs SEO?

SEO is one of those things that every website can benefit from. It’s safe to assume that most website owners are utilizing SEO practices, and not even realizing it. Chances are if you have good quality content and it’s relevant to your site you are almost optimized. Of course there are a few little tricks you can do, but that is beyond this article.

Are all search engines the same?

In 2017 Google and Bing are the biggest names in search engines. However, other engines are not far behind. Other than Google my new favorite engine is DuckDuckGo! Their motto is “The search engine that doesn’t track you”. Other than not tracking data I love the bang! Feature. The bang feature is a search engine inside a search engine. What I mean by this is you can search inside of Amazon, eBay, and even social media right from duckduckgo’s main site. Here’s how it works: say you want to search Amazon for computers you type !amazon computers in the search box. It will then go to amazon and display computers as a result. Give it a try!

Do search engines display the same results?

This is like does a Ford run like a Chevy? They both get you from point A to B, but in reality they are different. This goes for search engines. They display search results but every engine does it in a different way. From how it looks, to the results it pulls. That is why when people do research they might use a few different search engines.

Learn more about Creative Programs and Systems, CPS, and the IT solutions they provide including IT consulting, computer consulting, network consulting, networking, server installation, IT disaster recovery, computer repair, virus removal, malware removal, computer tune ups, data backup systems, computer troubleshooting, structured cabling, low voltage wiring, website design, graphic design, logo design, website hosting, search engine placement, iphone app programming, android app programming, and custom programming at www.cpsmi.com.  To contact one of our IT experts call 810.224.5252 today or via email at info@cpsmi.com.

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Three Things to Check If Your Computer Is Not Working

Many times we have looked online for different solutions to fix our computer problems without having the appropriate knowledge. Sometimes we get lucky and fix the issue, other times we make the issues worse. Most of the time, it’s better to have a computer repair specialist look at your PC. However, we are here to help! Please remember if you are not comfortable with any of this you can bring us your computer and we will take care of you!

Here are three basic things you can check before taking your computer in to get serviced.

If your computer is not turning on check the main power cable going to the computer. This is usually located on the back of the computer ether up top or on the bottom. If it is plugged into a surge protector, make sure the surge protector is on and working. You can make sure it’s working by plugging in a fan or light and turning that device on. Try turning on the computer again, if it is still not working head to step 2.

Usually when diagnosing a computer problem we like to only have the essential devices plugged in. For example if you have an external hard drive or a usb stick plugged in, unplug them. You should only have your monitor, Keyboard and mouse hooked up. The reason is sometimes if you have a USB / external hard drive plugged in, Windows might try to boot from it. This will cause unwanted issues.

If you are still having computer issues and feel comfortable looking inside your computer. The 1st step would be to unplug the computer from the wall. You never want to work on a computer when it is plugged in. You can damage your computer, or worse get shocked! Once the main power is unplugged you can take the side panel off and look over your internal connections. This would include your hard drive data cable + power cable, Motherboard and CPU power plugs. Make sure they are seated all the way and plugged in.

If you are still having computer problems and these basic tips did not help you. You more than likely need a professional. We know some times its hard to fix a problem when reading information online, that’s why we are here to help. You can bring your Laptop, or desktop in to our Brighton, Michigan location. We are Creative Programs and Systems!

Learn more about Creative Programs and Systems, CPS, and the IT solutions they provide including IT consulting, computer consulting, network consulting, networking, server installation, IT disaster recovery, computer repair, virus removal, malware removal, computer tune ups, data backup systems, computer troubleshooting, structured cabling, low voltage wiring, website design, graphic design, logo design, website hosting, search engine placement, iphone app programming, android app programming, and custom programming at www.cpsmi.com.  To contact one of our IT experts call 810.224.5252 today or via email at info@cpsmi.com.

Why Do I Need a Good Website Design?

A good web design is a must for a any website. Most of the businesses have online presence but among these, a few have a good design. Web-development, though seems simple, it requires attention to detail. If you’re website is designed poorly, or above all, is developed on a stock WordPress theme, this is not going to give you optimum results. Here are the reasons you need a good design on your website.

  1. First Impression Lasts

No, this is not just a cliché. Just put yourself in the web-user’s shoes, learn their behavior. There are certain habits which are similar to most of the web users. A web user is not so different than a potential customer who has gotten a whiff about your store. A web user would just take a glance at a new page, skim through the text and open the link which seems interesting to him or her. He/she would not even look at most of the page. There is a pattern of an internet user’s behavior. Here it is:

  • People on internet go for credibility and quality. If they find low quality content, or something which does not conform to facts, they are pretty unlikely to return to your website again.
  • They would not read through your text. They will just analyze the web-page and find something which seems to be fulfilling their purpose to visit the site.
  • They don’t do the analysis by considering all the available options. They would just get the first reasonable information source. So, be the link which seems to be leading them to fulfillment of their purpose.
  1. You Are What You Show

Your potential client is going to look at you in the way you portray yourself. Your website is you, the client is interacting with you through your website so make sure that it leaves an impression. Also, a strong web-design adds legitimacy to your business, and people value authenticity.

  1. It Is Your Chance of Branding

Your website is your portal for public branding. You have the chance to tell people from all around the world about your company. It builds the image of your business, and a poorly built website is not going to leave a good impression of your business upon your potential clients. Your website should be telling people about what kind of brand are you; it should be reflecting the tone and mood of your business.

  1. A Good Web Design Brings People from All Devices

You must be aware of the fact that mobile users are increasing in figures like mammoth. So, during web-development, you should take care of the website’s design and make it responsive for all devices and screen sizes. Moreover, creating an app for your business can also help you look more credible.

Conclusively, as the web users are becoming more aware and sensible, it is imperative for the growth of your business to not just have a website, but a well-designed website.

Learn more about Creative Programs and Systems, CPS, and the IT solutions they provide including IT consulting, computer consulting, network consulting, networking, server installation, IT disaster recovery, computer repair, virus removal, malware removal, computer tune ups, data backup systems, computer troubleshooting, structured cabling, low voltage wiring, website design, graphic design, logo design, website hosting, search engine placement, iphone app programming, android app programming, and custom programming at www.cpsmi.com.  To contact one of our IT experts call 810.224.5252 today or via email at info@cpsmi.com.